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Projects Gordons Gin - Pink

Gordons Gin - Pink

Super cool.

Is there anything better than unwinding with and ice-cold G&T? The answer was crystal clear when Gordon’s Gin asked us to reach their audience through music. A chill playlist for the chillest drink.

Through audio spots listeners were encouraged to kick back and share their favourite chill track. Next, we provided them with a brand-new playlist based on their chosen song. Finally, they were invited to enter their details for a chance to win a G&T trolley.

A chill playlist for the chillest drink, and a chance to win a G&T trolley.
Super cool.

Users were encouraged to kick back and share their favourite chill track. They received a brand-new playlist based on their chosen song, which they could share on social for a chance to win a G&T trolley.

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