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Projects KITKAT

KITKAT

Me time.

Break time is sacred. And no one knows that better than Kit Kat. They challenged us to improve this hallowed interval, so we had a quick sit-down and a cuppa, and decided to create the perfect musical accompaniment.

Listeners were directed from an audio spot to a microsite that allowed them to create a custom break playlist. A few tweaks to set the tempo and the user was provided with a bespoke playlist as well as the option to win tickets to their dream concert.

Kit Kat challenged us to improve the hallowed break time interval, so we had a quick sit-down and a cuppa, and decided to create the perfect musical accompaniment.
Break time.

Listeners were directed from an audio spot to a microsite that allowed them to create a custom break playlist for their 'me time'.

The perfect musical accompaniment.

Users could tweak the tempo and receive a bespoke playlist as well as the option to win tickets to their dream concert.

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